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Get gold for getting older: The best out-of-home campaigns have been chosen! Yesterday, the German trade association for OOH advertising awarded its renowned #PlakaDiva 2024 in Munich - and 5 Giant Posters from blowUP media were involved! Congratulations to @zurichinsurance, @groupm_germany, @mindshare_germany and @heimattbwa on winning GOLD for the best media strategy with their #JoyOfGettingOlder campaign. We are pleased about another accolade for our medium, which creates awareness for brands like no other!
We dig @justdiggit 💚 On this year’s Earth Day we would like to put our 10 yearlong regreening partnership with Justdiggit in the spotlight 🌱 Since 2014, we have been one of the first media partners to support their mission to regreen African landscapes and restore dry land, with the goal to cool down the planet. We started this partnership in The Netherlands and over the years expanded throughout the blowUP media group, where now all of our digital assets show Justdiggit’s mission pro Bono in over 15 major cities with a huge reach of more than 350 million contacts per year. Imgine the impact we have been making together through media the past 10 years! At the same time Justdiggit has already brought back almost 14 million trees and restored more than 400.000 acres of land. That makes up for 530.000 football fields, try to picture that... 🌍 Communication is key within Justdiggit and is used to increase impact in Sub-Saharan Africa and create global awareness about nature-based solutions, so we are proud that we have played and continue to play a role in this ambitious mission. Dig in! #partofsomethingbigger #Earthday #regreening #mediapartner
March was full of impactful and creative campaigns Another best campaigns of the month, in which well-known brands steal the show on existing ánd new locations 👀 💯 #OOH #impact #Giantposter #banner #fashion #streaming
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