As a first mover, Audible, the world’s leading provider of audio books, uses the digital cube in Frankfurt’s MyZeil shopping center for a sensational brand presentation: With a captivating 3D visualisation of its audio book worlds, Audible creates scenes from various genres such as fantasy, sci-fi and crime come alive for the shoppers.
“With the Motion Cube we have found a perfect stage for our message, which allows us to inspire with our content and demonstrate the transformative power of hearing – very striking and attention-grabbing. With its rounded edges and four seamlessly playable sides, we create an extraordinary brand appearance on the Motion Cube. The stand-out position creates additional attention,” says Oliver Daniel, Country Manager DACH at Audible.